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Thursday, April 28, 2011

Can You Imagine the Enormous Workload of Keeping Over 47 Million People Happy?

Zynga does and has to respond. After having continuous "Out of Sync" issues in Farmville today, I sat back and thought. What a huge customer base that Zynga needs to respond to. As a novice developer, I cannot imagine what their developers go through on a daily basis. What if 10% of players have a problem and contact Zynga? That's 4,700,000 disgruntled people to make happy! It's nice for companies to grow, but managing growth must be a behemoth project for Zynga to undertake.

I felt kind of like a spoiled kid about my sheep rants earlier. This humbled me. I feel pretty thankful that I do not have to pay any money in order to play this fun game and escape the daily problems of life in a fun and healthy (in moderation...lol) way.

Google has invested 100 million into Zynga as of July 2010, which is a good thing since the exponential growth of Farmville was not predicted. It is a good position to be in but not without it's immense workload in just maintaining it, never mind making improvements or adding new features.

So let's thank Zynga for the job they have done. I know they want to profit off certain items that are cost Farmville or Facebook dollars. But it also makes the game fun when you get one for free too! They were quick to respond to us when we were so angry about the sheep breeding yesterday.

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