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Thursday, August 11, 2011

Tell Zynga to Lower Their Prices!!

(Click to enlarge)

While we love playing Farmville, the cost of items is way too much! I am ashamed to even say what I spent recently. For example, you can buy 115 Farm Cash for $20.00. But look at the costs of the items above. It figures out to be about $5.00 for the Brown Gypsy Horse. THAT IS RIDICULOUS!!!


We are in a severe recession. Now $1.00 versus $5.00 for the horse would be much more reasonable. Many people just won't part with their money and many don't have it to part with. Think about it Zynga, many people who are playing the game, do so because they do not have a high-paying demanding job. I am sure this is not the case for everyone. But the workaholics are not playing. Be fair to your fan base. Can you imagine if the 47 million fan base all purchased something for $1.00 today???

Now I know we would LOVE to just pay coins and not FV cash but think about it. Someone has to pay the following people:
  • customer support to handle our problems with the game
  • developers to create the code to be able to get the new innovations to work
  • graphic artists to create the artwork (more designs if you can rotate the item)
  • network engineers to make sure the servers don't crash 
  • penetration testers to test and help protect the game from hackers and crackers
  • marketing and planning departments to come up with exciting facets of the game
  • accounting and finance to pay everyone, process transactions, and handle the current IPO
Zynga is not a charity. It is a company. Yes, they could pay for the game through advertising, which they do with some of their promotions (e.g. Lady Gaga, Capital One, Rio, etc.). But would you want to deal with a ton of ads popping up? NO!


I propose that we contact Zynga via their online support email. Click here. Ask them to lower their prices by 80% for the items purchased with Farmville Dollars. Tell them to try it for one week to see if their volume goes up dramatically. They may find that sales increase exponentially and that this would be a WIN-WIN for everyone!!!

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