Here is Zynga's Official Reply: http://forums.zynga.com/showthread.php?p=9033179#post9033179
This is a step in the right direction. But they would have fared better had they told us this BEFORE stating that they were taking the sheep away. I feel that would have been a better public relations move. They really need to monitor their metrics and users more closely before making sweeping changes.
Losing over 36 million users is a red flag. Why did they leave? Did the game get boring with the repetitive clicking, which Zynga has made vast improvements since the game came out. No one needs to get carpal tunnel syndrome or any repetitive strain injury (RSI) from playing a computer/video game. I got frozen shoulder once from playing Rollercoaster Tycoon. (I'm a kid at heart) Let's hope that they will be able to stop the downward spiral since I, and you, my friends, really enjoy the game.
The game is in beta form and maybe they are having us "debug" the game. Notice how Vista was a nightmare and that Windows 7 is much better? That is no mistake, Microsoft basically used the Vista owners to debug it and create Windows 7. I have Vista Ultimate on one computer and Windows 7 on my other. I have noticed that Vista has VASTLY improved since the introduction of Windows 7 now that Microsoft has provided the fixes. But I feel Microsoft gets an "F" in regards to their marketing and public relations strategy. The public now has the opinion that Microsoft has gotten very arrogant since they are so dominant. Zynga can, and should, rise above this poor public relations attitude. They are headed in the right direction with this recent announcement (see link above).
Back to my point, I admire Zynga for stepping up to the plate. I admire them for making Farmville the most successful viral game on Facebook and in the world! I wrote a paper for a class last year titled, "Farmville: A Case Study in Successful Viral Marketing Strategy". They are ingenious with how they bait us with new developments and generate excitement and enthusiasm.
I wrap up this post by saying that I hope Zynga stays sensitive to its remaining loyal Farmville followers and keeps a socially responsible perspective, not succumbing to the temptations of greed. I don't have to see statistics to know how video games and DVD movie rentals have exponentially increased in popularity due to people opting to stay home versus going out. It has taught me a lesson on how not to let my love of this game tempt me into spending money I should be saving, especially in today's economy.
This is a step in the right direction. But they would have fared better had they told us this BEFORE stating that they were taking the sheep away. I feel that would have been a better public relations move. They really need to monitor their metrics and users more closely before making sweeping changes.
Losing over 36 million users is a red flag. Why did they leave? Did the game get boring with the repetitive clicking, which Zynga has made vast improvements since the game came out. No one needs to get carpal tunnel syndrome or any repetitive strain injury (RSI) from playing a computer/video game. I got frozen shoulder once from playing Rollercoaster Tycoon. (I'm a kid at heart) Let's hope that they will be able to stop the downward spiral since I, and you, my friends, really enjoy the game.
The game is in beta form and maybe they are having us "debug" the game. Notice how Vista was a nightmare and that Windows 7 is much better? That is no mistake, Microsoft basically used the Vista owners to debug it and create Windows 7. I have Vista Ultimate on one computer and Windows 7 on my other. I have noticed that Vista has VASTLY improved since the introduction of Windows 7 now that Microsoft has provided the fixes. But I feel Microsoft gets an "F" in regards to their marketing and public relations strategy. The public now has the opinion that Microsoft has gotten very arrogant since they are so dominant. Zynga can, and should, rise above this poor public relations attitude. They are headed in the right direction with this recent announcement (see link above).
Back to my point, I admire Zynga for stepping up to the plate. I admire them for making Farmville the most successful viral game on Facebook and in the world! I wrote a paper for a class last year titled, "Farmville: A Case Study in Successful Viral Marketing Strategy". They are ingenious with how they bait us with new developments and generate excitement and enthusiasm.
I wrap up this post by saying that I hope Zynga stays sensitive to its remaining loyal Farmville followers and keeps a socially responsible perspective, not succumbing to the temptations of greed. I don't have to see statistics to know how video games and DVD movie rentals have exponentially increased in popularity due to people opting to stay home versus going out. It has taught me a lesson on how not to let my love of this game tempt me into spending money I should be saving, especially in today's economy.
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